Tag Archive: Marketing

Understanding the Latest Industry-wide Sea Change

December 6, 2011 6:18 pm Published by Leave your thoughts

By Shane Kimsey, Account Director, TRAFFIK Accountable Care Organizations (ACOs) are dominating the conversation on managed care right now for good reason: they are the latest presumptive saviors of the United States’ healthcare system. On the surface, the ACO seems like a bit of a fantasy, as it is purported to replace the current fee-for-service model with a program that is not only more cost effective to providers and patients, but more efficient to boot. That is a tall order, but the reasoning behind the move toward ACOs is sound, and could be beneficial for specialists.