The path to a successful AEP begins with a bit of self-analysis, continues through some timely research and the deployment of a focused communications plan, and ends with being prepared to pick up all those calls as your sales targets are exceeded.
Your members and prospects read, view and experience a wild variety of media, but perhaps trust and believe in just a few key outlets.
Setting up a successful AEP plan is key: it’s all about telling your story, building your marketing plan and getting the word out.
Just when the year is winding down elsewhere, it’s time for the Medicare Annual Enrollment Period to ramp up, building to a full court press of communications, sales and sign-ups between October 1 and December 7.
