Increasing Adoption of Patient Portals
December 26, 2017 7:04 pm Leave your thoughtsWhen TRAFFIK Health was launched over 15 years ago, the world of health care was extremely different, as were our... View Article
Tag Archive: Advertising
Data’s Impact on Healthcare
December 2, 2017 12:06 am Leave your thoughtsWith the cost of healthcare on the rise, the industry is shifting to a preventative care model, using technology—such as... View Article
Be as Trusted as Tom Hanks
November 15, 2017 5:42 pm Leave your thoughtsWhy is Tom Hanks trusted? In a recent Reader’s Digest survey, in which 1,000 Americans were polled, it was found... View Article
Stop Dragging Your Feet
July 22, 2013 11:36 pm Leave your thoughtsOn October 1, more than 20 million people across the United States will be required to adopt a health insurance plan for when the Affordable Care Act (“Obamacare”) goes into effect next year, and the health insurance exchange becomes fully operational.
A Successful AEP is All About Messaging
June 13, 2013 11:31 pm Leave your thoughtsSetting up a successful AEP plan is key: it’s all about telling your story, building your marketing plan and getting the word out.
Mapping Your Moves and Charting Changes
June 6, 2013 12:49 am Leave your thoughtsThe smart way to approach AEP 2014 is to be strategizing on your plan modifications with a knowledge of what your competition is doing – and to have more kings and queens still standing in that chess game of member prospecting and retention.
Keeping An Eye on Benefit Design
April 25, 2013 7:27 pm Leave your thoughtsNow is the time to be looking at last year’s offerings, deciding what to change for 2014, and build those solutions into your ANOC model.
ANOC: Mano a Mano
April 9, 2013 7:11 pm Leave your thoughtsIt's ANOC season and if you survived last year creating your documents manually, do you remember what worked and what didn’t?
Timing is Everything
April 2, 2013 6:05 pm Leave your thoughtsThe happy glow of ANOC season is now visible on the horizon, and if you have not already committed to and invested in automated production of your materials, it is “officially” too late.
Prescribing Medical Apps
January 17, 2013 5:56 am Leave your thoughtsIt’s no surprise that the healthcare industry is moving in the direction of patient-centered care and away from the “one-size-fits-all” approach to medicine. Many doctors are ‘prescribing’ mobile and iPad medical apps that patients can use to keep track of their own health. These apps provide a two-fold benefit to patients using them and doctors prescribing them.